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  • Apple introduces new Roadside Assistance via Satellite feature

    Apple introduced a new feature for the iPhone 14 and iPhone 15 models called Roadside Assistance via Satellite. The feature is similar to Emergency SOS via Satellite which was introduced alongside the iPhone 14 models last year. However, this feature allows you to contact roadside assistance if you're experiencing car issues in an area with no cell service. This feature is currently only available in the United States and is being offered in partnership with AAA. Apple includes two years of Emergency SOS via Satellite and Roadside Assistance via Satellite for free with a purchase of a new iPhone 14 or iPhone 15 model.

  • iCloud+ gains new 6TB and 12TB storage plans

    Apple has added new 6TB and 12TB storage plans to iCloud+ alongside the existing 50GB, 200GB, and 2TB plans. iCould+ currently starts at $0.50 a month for 50GB plan and the new 6TB plan is priced at $29.99 a month while the 12TB plan is priced at $49.99 a month. The new storage options will be available on September 18.

  • Apple unveils iPhone 15 Pro with new Titanium casing, Action Button, and more

    Apple announced the iPhone 15 and iPhone 15 Pro models which features a new titanium casing replacing stainless steel used in previous models. With the new titanium design, Apple claims the iPhone 15 Pro is now the lightest pro model ever. The iPhone 15 Pro models also now feature an action button which replaces the silent toggle and allows for more customization. The new A17 Pro Chip is Apple's first 3nm chip. The USB-C port supports up to 10Gbps data transfer with the USB 3 cable. It also allows for mesh shading and hardware accelerated ray tracing with the 20% faster GPU. iPhone 15 Pro also received updates to its camera. Despite only using three lenses the camera on the iPhone 15 Pro can offer the functionality of seven lenses. A new nano coating helps reduce unwanted lens flare, improving photo quality. The 48MP sensor excels in low-light conditions, resulting in better nighttime photos. Additionally, the iPhone 15 Pro now supports 48MP HEIF, expanding your photo format options beyond just ProRAW. You can also take photos at 24mm, 28mm, and 35mm focal lengths using the main camera. Moreover, the iPhone 15 Pro introduces a next-generation Portrait mode that performs exceptionally well in low-light situations and offers more control over focus. The iPhone 15 Pro Max boasts a telephoto lens that provides an impressive 5x optical zoom at a focal length of 120mm. This telephoto lens uses a unique tetra prism design for better image quality. Apple has taken optical image stabilization to new heights, allowing for stabilization in three different directions, a groundbreaking feature in the smartphone world. The ultra-wide sensor on this device is versatile, capturing both macro shots and wide-angle 13mm shots, expanding the array of seven focal lengths available. Excitingly, you can now directly save your photos and videos to your Mac or external storage, making it much easier to manage your media. Plus, the ProRes video recording capability has been upgraded to 4K at 60 frames per second. iPhone 15 Pro can now capture "Spatial Video". It uses the ultra wide and main camera to create 3D videos which you can view back on your Apple Vision Pro. The iPhone 15 and iPhone 15 Pro us available in black titanium, white titanium, blue titanium, and natural titanium color options. The iPhone 15 Pro starts at $999 and iPhone 15 Pro Max starts at $1199. The base model iPhone 15 has 128GB, while the base model iPhone 15 Pro Max has 256GB. Both models will be available for pre order starting this Friday at 5am PT and will be available on September 22.

  • New iPhone 15 models ditch Lightning port for USB-C

    Following a new law passed by EU regulators, Apple had to comply and make USB-C available on the iPhone for a universal port. With the iPhone 15 and iPhone 15 Pro models, Apple has finally ditched its own port in favor of USB-C. Apple has also updated products like the AirPods Pro charging case and wired EarPods to adapt to USB-C. Despite the inclusion of USB-C, iPhone 15 data transfer speeds over cable remains the same as with Lighting. iPhone 15 Pro on the other side supports USB 3 data transfer speeds of up to 10 Gbps over cable. Unlike the USB-C port on iPad Pro, the USB-C port on iPhone 15 Pro does not support Thunderbolt which would typically support speeds of up to 40 Gbps.

  • AirPods Pro Charging Case and EarPods gets updated with USB-C

    Alongside the new iPhone 15 and iPhone 15 Pro models with USB-C, Apple has also introduced a new updated version of AirPods Pro Charging Case now featuring USB-C as well as new wired EarPods with USB-C.

  • Apple announces iPhone 15 and iPhone 15 Plus with USB-C, Dynamic Island, A16 chip, and more

    Apple announced the iPhone 15 and iPhone 15 Plus with new USB-C port, Dynamic Island, A16 Bionic chip, and more. The iPhone 15 has a 6.1-inch display while the iPhone 15 Plus has a 6.7-inch display. The back is made up of a frosted glass panel which has a matte finish and corner edges. The camera on the iPhone 15 models also got an upgrade, now featuring a 48-megapixel main camera lens with a 2x Telephoto option. The display on the iPhone 15 and iPhone 15 Plus can now reach up to 2000 nits of HDR brightness. iPhone 15 and iPhone 15 Plus is also available in new color options including Pink, Yellow, Blue, Green, and Black. iPhone 15 starts at $799 and iPhone 15 Plus starts at $899. Pre order starts this Friday at 5am PT and the iPhone 15 and iPhone 15 Plus will be available on September 22.

  • Apple replaces leather accessories with FineWoven

    In its mission to become carbon neutral by 2030, Apple will replace all its leather accessories with a new textile called FineWoven. FineWoven is made of 68% post-consumer content and is more environmentally friendly than Apple's previous collection of leather accessories. Apple has also teamed up with Hermes and Nike to create and all new collection of Hermes Apple Watch bands.

  • Apple announces Apple Watch Ultra 2 with new S9 chip and more

    Apple has announced the Apple Watch Ultra 2 which is the successor to the Apple Watch Ultra, Apple's most rugged Apple Watch. The new Apple Watch Ultra 2 gets the new S9 chip as the Series 9 and also gets the new U2 ultra-wideband location chip. Like the Apple Watch Series 9, Siri is now processed on device and has access to health data. Precision Finding can help you find your iPhone just like with an AirTag and also allows for more media controls when near a HomePod. The new "Double Tap" feature allows users to answer phone calls, stop timers, and more with ease. Apple Watch Ultra 2 is also 100% carbon neutral and it starts at $799. It's available to pre order today and will be available on September 22.

  • Apple announced Apple Watch Series 9 with S9 chip, and new “Double Tap” gesture

    Today Apple announced the Apple Watch Series 9 which has many new features including "Double Tap", more performance with the S9 chip, and much more. For the first time, Siri requests are now processed on Apple Watch which makes them faster and easier to use in places with no cellular data. Siri also now has access to health data. Precision finding on the Apple Watch Series 9 also makes it much easier to find your iPhone just like with an AirTag. The display on the Apple Watch Series 9 can now go up to 2000 nits, which compared to the Series 8 is twice the brightness. With the always-on Retina display, the Apple Watch Series 9 can reduce to just one nit of brightness. A new feature announced for the Apple Watch called "Double Tap", allows users to tap their thumb and index finger together to interact with the watch without touching the screen. This can be used for things like answering a call, stopping a timer, playing or pausing music, and more. Apple Watch Series 9 is also Apple's first carbon neutral device which is made with more recycled materials and comes in environmentally friendly packaging. Apple will no longer use leather as a material for Apple Watch bands and will instead use "FineWoven" bands and has even teamed up with Hermes and Nike for a new collection. The Apple Watch Series 9 will be available in Pink, Starlight, Silver, Midnight, and PRODUCT(RED) color options. It starts at $399 and is available for pre oder today, and and will be available to purchase on September 22.

  • Apple launches new product category called Vision Pro

    Today Apple launched a revolutionary new product called Vision Pro which is referred to by Apple as their new spatial computer. Vision Pro will start at $3,499 and will be available at Apple retail stores in the US early next year. The display on Apple Vision Pro is an Ultra High Resolution system with 23 million pixels. The displays are also micro-OLED and users can choose to put their prescribed lenses in to insure eye tracking accuracy. Apple Vision Pro also has a new Spatial Audio system to deliver personalized audio experiences. It also features a battery pack which can easily be placed into a users pocket to takeaway from the weight on the headset. The headset also runs on visionOS which allows users to use apps with an infinite canvas and three dimensional user interfaces. visionOS is a completely new platform for Apple app developers to create new apps in the augmented reality space.

  • 2nd generation AirPods Pro are now available for $229 on Amazon

    The new second generation AirPods Pro are available for $229 down from $249 on Amazon right now. This is the first price drop for the new AirPods Pro right before the holiday season. We recommend that you consider this deal while supplies last since Apple just refreshed the AirPods Pro a couple of months ago. FTC Disclaimer: The Apple Square earns a small commission when you use our affiliate links to purchase items.

  • Elon Musk’s ‘hardcore’ ultimatum causes mass resignations at Twitter

    Massive resignations happened at Twitter today after Twitter employees refused to work for Musk's "Twitter 2.0". The news comes after Musk reportedly told employees that Twitter will be "hardcore" going forward and employees will be required to work long hours. Musk sent out a Google Form to employees and told them to say "Yes" if they were interested for working for the new Twitter 2.0, and many have responded "no" and decided to leave the company. The news of the mass exodus comes just a week after Musk layed off half of Twitter's workforce just days after acquiring the company. Former Twitter employees said that the massive exodus of employees could cause Twitter's infrastructure to break soon and we could see more bugs and outages on the platform. Musk also fired employees who have criticized him which caused many Twitter employees to quickly hide and delete anything critical they said about Musk on Slack. Musk is reportedly trying to figure out ways in getting his remaining Twitter employees to stay with the company. He reportedly backed down on his demand of having employees work at the office 40 hours a week and instead come in for in person meetings. It's unclear what will happen to Twitter from here on out since Musk doesn't seem to be managing the company that well according to many reports from employees and former employees. Employees at Twitter are debating whether or not they want to stay at the company and help create Musk's vision for the future of Twitter.

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